Creative writing …
Whilst “a picture may be worth a thousand words” it’s creatively constructed prose which is the deal clincher. This is particularly the case in a society rich in cultures from around the globe where for much of the target
audience English is not their native tongue – anything other than simple, concise phrasing will lead to confusion. The abbreviated English currently popular, whilst fine for SMS, is inappropriate in business correspondence
and can end in lengthy and unwelcome legal disputes. Company owners and managers are often too involved in their business to craft flawless written and spoken messages. AXiO produces clear, precise and unambiguous
messages using correct English (we remember the difference between ‘brought’ and ‘bought’, we know when to use ‘there’ or ‘their’ or ‘they’re’!) and check for accurate typography; the message will be exactly what the client
wants to portray.
Whether a product, service, project or corporate identity AXiO researches the market before passing design briefs to select graphics artists and specialist designers. Importantly AXiO ensures concept designs can be produced
economically, ideally using standard materials, finishes, sizes and procedures. Upon completion of final designs the masters are produced for each application ensuring continuity of design and quality during subsequent
usage. Branding as with other forms of marketing can be a bumpy and expensive road if not executed wisely. Good branding should stand the test of time.
Sales presenters …
Failure to keep the delivery of sales and corporate messages accurate and consistent often leads to disappointment and fallout. The chance of this can be reduced and sales improved by the use of professional, well
constructed tailored sales presenters, whether simple portfolios interactive mobile presentations or pop-up displays. AXiO creates effective and reliable sales tools, as a one-off or in multiple quantities, all to an
excellent standard. With the right tool anyone should be able to make a sales/corporate presentation with the absolute minimum of training – don’t scrimp, invest in the best and be assured of the best results.
Print is not so much in demand these days but it still forms a very important part of an organisation’s image and it tends to hang around for many to see! As great images and matching well crafted words are critical to
printed material we do get involved in it; with our many years of experience in producing print, whether compliment slips, menus or multi-page glossy brochures, we act as a facilitator. At AXiO we help our client prepare
a brief (format, size, print stock and content) and then oversee the acquisition, from qualified suppliers, of quotes, artwork production, print and quality assurance.
AXiO specialises in the creation of online brochure style websites with, if required, a shopping cart. Today a website is the first point of research by potential customers and it’s critical to make the landing page every
bit as appealing as the product/service being sold - quick loading great eye-catching imagery, precise wording and standout contact details are paramount to a visitor’s satisfaction with one’s website – and it must automatically
work on any viewing device. From updating existing websites to creating new ones AXiO produces SEO compliant websites designed to the client’s needs. Normally without ongoing SEO titivation, after a short period
AXiO’s websites achieve consistently good search result placements. AXiO also offers a reliable and secure web hosting service.